When your email list is small or you’d just like to add more people and get higher open rates, it’s smart to grow your list through personal contacts. Begin with the obvious: ask friends, family and business contacts to sign up. Everyone has a pool of people who might be happy to hear about your business via email. All you have to do is remember to ask. Put a note by your phone or computer with a couple of sentences so you don’t have to think about asking each time. After you’ve worked through your personal and business contacts, it’s time to get creative.
Read More »